Creating spaces to make a life, not just a living.
When creating this campaign for Q4 of 2018 - the objective was to drive home WeWork’s solutions for enterprise & medium sized companies. We were tasked with several key messages, and through our internal team, we delivered on all of those and more with a highly efficient budget and only two shoot days.
Planning for multiple assets on multiple platforms.
Going into any of our shoots we have to be highly nimble and thoughtful on the output. Video needs to work on all channels - horizontal, vertical, have supers, no supers, have VO, no VO - each of these deliverables are important to a successful campaign. We were able to hit those goals and more.